Privacy Policy

1. Introduction

This Privacy Policy describes how Webiliti Ltd ("we," "our," or "us") collects, uses, and shares your personal information when you use our website marketing management tool (the "Service").

We are committed to protecting your privacy and being transparent about how we handle your data. This policy applies to all users of our Service.

2. Information We Collect

Personal Information You Provide

When you create an account with us, we collect:

• • Name - to personalize your experience
• • Email address - for account management and communication
• • Company name - to understand our user base and provide relevant features
• • Profile images - when you choose to upload them
• • Website screenshots - when you upload them to the platform

Payment Information

We process payments through Stripe, a third-party payment processor. We do not store your credit card information on our servers. Stripe collects and processes your payment information according to their own privacy policy.

Website Data We Collect

Our Service automatically collects the following information about websites you connect to our platform:

• • Website content - publicly available content from your websites
• • Performance metrics - data about your website's performance
• • Page speed data - loading times and performance statistics
• • Screenshots - visual captures of your web pages

All website data we collect is limited to information that is publicly available on the internet.

Automatically Collected Information

We automatically collect certain information when you use our Service:

• • Usage data - how you interact with our Service (collected via PostHog Analytics)
• • Device information - browser type, operating system, IP address
• • Cookies and tracking data - see our Cookie Policy section below

3. How We Use Your Information

We use the information we collect for the following purposes:

Service Provision

• • To provide and maintain our Service
• • To manage your account and authenticate your access
• • To process payments and billing
• • To provide customer support

Communication

• • To send you service-related notifications
• • To respond to your inquiries and support requests
• • To send promotional emails and marketing communications (with your consent)

Service Improvement

• • To analyze how our Service is used and improve functionality
• • To develop new features and services
• • To ensure the security and integrity of our Service

Legal Compliance

• • To comply with applicable laws and regulations
• • To respond to legal requests and prevent fraud

4. How We Share Your Information

We may share your personal information in the following circumstances:

Service Providers

We share information with trusted third-party service providers who help us operate our Service:

• • Stripe - for payment processing
• • PostHog - for analytics and user behavior analysis
• • Google AdWords - for advertising and marketing
• • Brevo - for email marketing and communications
• • Cloudflare - for hosting and content delivery

These service providers only have access to account and usage information necessary to perform their services. They do not have access to your website content or screenshots.

Legal Requirements

We may disclose your information if required by law, legal process, or government request, including:

• • To comply with court orders, subpoenas, or legal proceedings
• • To protect our rights, property, or safety
• • To investigate potential violations of our terms of service
• • To prevent fraud or other illegal activities

Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

5. Data Storage and Security

Data Storage

• • Your data is stored on Cloudflare's global infrastructure
• • Website data, screenshots, and performance metrics are retained until you delete them
• • We do not automatically delete your data - you control data retention through your account settings

Security Measures

We implement appropriate technical and organizational measures to protect your personal information, including:

• • Encryption of data in transit and at rest
• • Regular security assessments and updates
• • Access controls and authentication measures
• • Monitoring for unauthorized access

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

As a UK resident, you have certain rights regarding your personal information:

Access and Control

• • Account Information - You can access and edit your profile information through your account settings
• • Account Deletion - You can delete your account and associated data through your profile settings
• • Data Correction - You can update your personal information at any time

Communication Preferences

• • Email Opt-out - You can unsubscribe from marketing emails using the unsubscribe link in any email
• • Communication Settings - You can manage your communication preferences in your account

Data Subject Rights

Under UK GDPR, you have the right to:

• • Request access to your personal information
• • Request correction of inaccurate data
• • Request deletion of your data
• • Object to processing of your data
• • Request restriction of processing
• • Lodge a complaint with the Information Commissioner's Office (ICO)

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

• • Maintain your login session
• • Remember your preferences
• • Analyze website usage through Google AdWords and PostHog
• • Improve our Service functionality

You can control cookies through your browser settings, but disabling cookies may affect the functionality of our Service.

8. International Data Transfers

Your data may be transferred to and processed in countries other than the United Kingdom through our use of Cloudflare's global infrastructure. We ensure appropriate safeguards are in place for such transfers in accordance with UK data protection laws.

Future EU Operations: We plan to expand our services to EU regions. When we do, we will ensure compliance with applicable EU data protection regulations.

9. Children's Privacy

Our Service is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will:

• • Update the "Last updated" date at the top of this policy
• • Notify you of significant changes via email or through our Service
• • Post the updated policy on our website

Your continued use of our Service after changes take effect constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

For complaints about data processing, you can also contact the UK Information Commissioner's Office (ICO) at ico.org.uk.